Strong. Emotional. Innovative.

Our own brands for retail and distribution partners

Dr. Clauder’s, My Little Farm, GeVo and more: with our own brands, we offer a comprehensive range of products for animal nutrition and care – from feed to supplements and snacks, all the way to solutions for animal health.

Our brands tell stories of closeness, trust, and responsibility – they embody emotion, quality, and authenticity. They stand for clear values, strong positioning, and real added value for consumers and their animals. Tested raw materials, state-of-the-art production processes, and the highest quality standards are a matter of course.

Dr. Clauder - Mühldorfer Group

Dr. Clauder’s

Dr. Clauder’s represents responsible, forward-thinking nutrition for dogs and cats. With high-quality recipes, solid scientific expertise, and many years of experience, the brand contributes to a healthy and truly harmonious coexistence between humans and their four-legged companions.

My Little Farm - Mühldorfer Group

My Little Farm

Animal welfare, self-sufficiency, sustainability, hobby farming, and environmental and species protection – that is what My Little Farm stands for. From chicks, laying hens, quails, and honeybees to wild birds – from grain feed and laying mash to mite control and beekeeping supplies.

GeVo - Mühldorfer Group

GeVo

For more than 35 years, GeVo has stood for high-quality, species-appropriate bird feed for year-round feeding. This traditional premium brand convinces with variety and quality – making an important contribution to the protection of native wild birds and the promotion of biodiversity.

BeG Buddy - Mühldorfer Group

Balduin’s BeG Buddy

High-quality, natural, sustainable – that is Buddy style. The award-winning fresh feel-good brand stands for wholesome pet nutrition as the foundation of wellbeing for dogs and cats. The assortment includes feed, ice cream powder, toppings, and more.

SPEED - Mühldorfer Group

SPEED

Since 1963, SPEED has stood for passion and pioneering spirit in equine nutrition. With SPEED No. 1, the brand launched the first complementary feed on the market – and today offers innovative solutions for the health, nutrition, and care of horses.

Valetumed - Mühldorfer Group

Valetumed

For many years exclusively available to veterinarians – today available for general sale. Valetumed combines nature and science in therapy-supporting products for animals. The product range meets veterinary standards and stands for effectiveness and trust.

SISSI & FRANZ - Mühldorfer Group

SISSI & FRANZ

True to the motto “Follow your heart”, SISSI & FRANZ stands for premium chewing products, treats, and BARF supplements of the highest quality. Regionally sourced ingredients guarantee freshness, taste, and maximum acceptance for every dog.

Bettys Landhausküche - Mühldorfer Group

Bettys Landhausküche

Betty’s Landhausküche stands for “pure nature” and is known for its particularly high-quality and healthy pet food. The brand of our subsidiary Soultec Petcare GmbH focuses on producing premium, carefully crafted wet and dry feed for dogs and cats.

JEGGO - Mühldorfer Group

JEGGO

JEGGO is a lifestyle brand offering fashionable clothing, stylish resting places, and high-quality accessories for dogs and their owners. Timeless design, outstanding quality, and maximum functionality come together in every JEGGO product.